Digital Technology and Culture

A blog for students and friends of Washington State University Vancouver's Digital Technology and Culture Program

Web Design Job on Campus

Web Communications Manager
Marketing and Communictions

Description of Position:
The Web Communications Manager is responsible for taking a leadership role in the development, implementation and management of the WSU Vancouver Web strategy, ensuring consistency of brand throughout the Web site. S/he regularly analyzes and reports web site metrics, identifies trends, and ensures that the site meets the needs of the institution and its constituents with attention to usability and accessibility issues. The Web Communications Manager stays current on new Web technologies, W3C standards and industry best practices. S/he relies on extensive experience and judgment to plan and accomplish goals. The Web Communications Manager may oversee one or more Web Interns and reports to Director of Marketing and Communications. This is a temporary 1 year appointment.

Minimum Qualifications:

A Bachelor’s degree in information science or related field and three (3) years of progressively responsible experience in web site design, development and maintenance. Any combination of relevant education and experience may be substituted for the educational requirement on a year-for-year basis.
Thorough knowledge of Web site development and design, including hands-on web site technical production using Web editing software, and proficiency coding (X)HTML and CSS.
Demonstrated ability to work collegially and collaboratively in a team environment, working with diverse internal constituents.
Experience with basic Web scripting languages and databases used to create dynamic web pages.
Preferred Qualifications:

An additional three (3) years of related experience for a total of six (6) years.
Experience working in a higher education environment.
Experience working in a marketing department, and demonstrated knowledge of branding principles.
Experience with Content Management Software and Adobe Creative Suite
Experience with user-centered Web communications, navigation and design.
Experience with, or knowledge of, Web usability, search engine optimization and Web analytics.
Experience with basic Web scripting languages and databases used to create dynamic web pages.
Experience with planning and implementation of a web site re-design.
Experience developing web pages for multiple platforms.
Job Duties and Responsibilities:
Oversees development of Web content and supervises Web Interns. Monitors, analyzes, and reports Web traffic and trends. Improves volume & quality of traffic to Web site via SEO. Identifies and addresses usability issues on the university Web site. Ensures that the university Web site is accessible to all constituents, even those with visual and other impairments. Implements CMS across Web site. Manages online library of images. Reviews Web site to ensure design is user-centered. Drafts and places strategic paid search engine ads (Google AdWords) as budget allows. Coordinates with WSU system-wide branding group.

Develops landing pages for various departments on campus to promote events, etc. Develops online forms such as information request forms, surveys, online registration forms, etc. Develops HTML email announcement and invitations. Posts videos to the web site and our Itunes U site. Develops blogs (not as the blogger, but in terms of web development) and other forms of electronic media as required.

Participates in staff meetings, committees and other meetings for the benefit of the institution. Stays current regarding latest Web technologies by attending appropriate webinars and conferences as recommended by supervisor. Stays current regarding web best practices by communicating with other Web professionals via appropriate listservs and by reading current journals, blogs, etc. regarding Web best practices.

Trains Web User Group (WUG) members in updating departmental Web pages and drafting good Web content. Serves in consultative role to internal constituents regarding their respective departments' Web pages.

Other duties as assigned.

Salary: $45,000 per year

Application Process:
Send a letter of application addressing minimum and preferred qualifications, resume, examples of your work (preferably in the form of an online portfolio or web site), and names of three professional references, with mailing and e-mail addresses, and phone numbers to:

Maureen Keller
Office of Marketing & Communications
WSU Vancouver
14204 NE Salmon Creek Avenue
Vancouver, WA 98686-9600

Or e-mail to: maureen_keller@vancouver.wsu.edu

posted by: grigar at 15:54 | link | comments |

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